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Branding Guidelines

The way that people see The Bike Station is crucial for its success, development and sustainability. People need to understand what The Bike Station offers, what is distinctive about it and what it is striving to achieve.

The Bike Station brand – how The Bike Station is portrayed in words and images – must be applied consistently to build our identity.

The marketing and communications team oversees brand strategy development and acts as The Bike Station brand guardian in developing and managing production of marketing materials in line with that strategy.

Please get in touch if you are a partner and require additional information.